Here’s a cool video I just put together showing how six ordinary mortgage professionals are producing extraordinary results in today’s tough economy using effective marketing systems. Check it out…...
Continue reading...Posts Tagged ‘mortgage marketing’
How Six Ordinary Mortgage Pros and Producing Extraordinary Results…
Sunday, October 30th, 2011What’s the most effective marketing method for the least dollars?
Friday, July 29th, 2011Have you ever wondered what the most effective marketing method is for the least amount of dollars? It’s a good question. Here’s the answer…...
Continue reading...5 Mistakes that Kill Your Wow Factor – and How to Avoid Them!
Thursday, June 30th, 2011One of the most important keys to success when it comes to getting referrals is “WOW FACTOR.” In other words, the more you WOW your clients’ and referral partners’ socks off, the more referrals you’ll attract! It’s as simple as that. I might also add that it’s simple but not easy. The problem is, most professionals are making mistakes that are killing their WOW FACTOR without even knowing it. Don’t let this happen to you! Watch this video…...
Continue reading...The Difference Between “Experts” and “Marketers”.
Thursday, August 26th, 2010If you’ve ever attended an industry training event, chances are you’ve heard all about the importance of becoming a “mortgage expert.” Sound familiar? While that’s true, it’s only one part of the success puzzle. Over the years, I’ve come to realize there’s a lot more to it than that. You see, you could be the most knowledgeable “mortgage guru” in your city, with a long string of alphabet soup credentials behind your name, and that still doesn’t guarantee people are going to be banging down your door to do business with you. In other words, it doesn’t matter how great your technical skills are or how ground-breaking your loan products are, your business will wither away and die like 80% of all mortgage professionals if you can’t market and sell your services....
Continue reading...The coolest, most unique business card I’ve ever seen…
Tuesday, May 4th, 2010I recently received an inquiry from one of our Gold Members in Toronto who asked, “Any unique business cards you’ve come across? Something creative?”...
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