If done right, postcards can be one of the most effective, highest leverage ways to deliver your marketing message to your target market – at an affordable price. One of the best things about postcards is that you don’t have to open worry about getting the envelope opened… THEY’RE NAKED! The problem is, most mortgage professionals don’t have a clue how to create an effective lead generation postcard. They just follow the herd doing what every other mortgage company is doing and then the wonder why it doesn’t work! If you want to increase your chances of getting a high return from your postcard marketing, watch this video…...
Archive for the ‘Marketing Tools’ Category
3 Email Campaigns Every Mortgage Pro Can Profit From!
Here are three killer-effective, low-cost ways to convert more of your pre-approvals into closed deals and explode your repeat and referral business – 100% on autopilot…...
11 Questions to Ask Your Clients Every Year That Will Explode Your Income!
How would you like to win more repeat, renewal and refinance business from your existing client base? What if I told you all you had to do is simply ask your clients the same 11 questions every year to explode your income? Sound too good to be true? Here’s how…...
How to Get The Highest Profit Return from Your Admin Assistant
As we approach the New Year, let me give you a couple important things that can make or break your ability to hit your income targets for 2011…...
How one ordinary man became the #1 salesman in the world!
Here’s an amazing story about how an ordinary man from Detroit became the “Greatest Salesman in the World” according to the Guinness Book of World Records using one simple – yet highly effective – marketing strategy…...
The secret to multiplying your referrals
What if there was a way to a systematically multiply each referral you receive (from your clients and/or referral partners) into a bunch of additional referrals – like a rabbit farm on a hormone diet? Watch this short video and discover how:
How to Turn Every Closed Deal into a Referral Frenzy!
Do you have an effective system in place for consistently WOWING your clients’ socks off after closing, so they can’t help but refer you to their friends, family, colleagues and and associates? If not, here’s how:
How to instantly BOOST your lead-to-closing conversion rates!
Here’s a powerfully effective little tool that can instantly BOOST your lead-to-closing conversion rates (allowing you to increase your income without increasing your lead flow). Check it out…
The Difference Between “Experts” and “Marketers”.
If you’ve ever attended an industry training event, chances are you’ve heard all about the importance of becoming a “mortgage expert.” Sound familiar? While that’s true, it’s only one part of the success puzzle. Over the years, I’ve come to realize there’s a lot more to it than that. You see, you could be the most knowledgeable “mortgage guru” in your city, with a long string of alphabet soup credentials behind your name, and that still doesn’t guarantee people are going to be banging down your door to do business with you. In other words, it doesn’t matter how great your technical skills are or how ground-breaking your loan products are, your business will wither away and die like 80% of all mortgage professionals if you can’t market and sell your services....